Nichee began her digital marketing journey in 2016. Her “niche” is serving both product and service-based entrepreneurs as an Organic Marketing & SEO Strategist. She has a proven track record of driving organic traffic, improving rankings, and increasing sales. Recently, Nichee completed the Brand Management Course at the London Business School, where she honed her ability to align business strategy with branding and consumer behaviour. Much like her passion for gardening, she believes that both data and science are crucial for fostering sustainable organic growth.