SmartShelters, 790% traffic, 400% more leads
The full breakdown of the strategy behind Harvey's results.
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Client Story · SmartShelters
Harvey Cottle on the best sales results in SmartShelters' 106-year history.
As Operations Manager at SmartShelters, Harvey Cottle needed more than another agency running SEO checklists, he needed a strategy built on real data about how his customers search and buy. DigitalArchitect® gave him that clarity, and the results followed.
790%increase in organic search traffic for SmartShelters
"Best ever sales results in our 106 year history, through the DigitalArchitect® strategy. It's given us a strategy to create more leads than we thought was possible, and the visibility to back it up."
Harvey Cottle · Operations Manager, SmartShelters
1000%+ increase in online visibility
Where SmartShelters started
106 years of trading, and no clear read on where growth was hiding.
SmartShelters had the reputation and the product. What it didn't have was confidence in its digital strategy, no clear picture of how customers were searching, where competitors were winning, or which pages were actually worth the investment.
- Organic visibility well below what the brand's reputation warranted.
- No data-backed view of customer search behaviour.
- Leads inconsistent, with no clear growth lever to pull.
- Previous agencies reporting rankings, not revenue.
What Growth Partners did
Data first, then a strategy built for SmartShelters.
Benchmark with DigitalArchitect®
We ran SmartShelters' real numbers through DigitalArchitect®, testing the site live across Google and the AI engines to see exactly how customers were searching and where the demand really sat.
A sequenced growth strategy
The data became a prioritised roadmap, content, pages and technical fixes sequenced by commercial impact, not a generic template applied to every client.
Monthly execution and optimisation
We executed and refined every month, compounding visibility across search and AI search, with Harvey and the team seeing the numbers move in their Growth System dashboard.
The results
Growth SmartShelters could take to the board.
790%
Increase in organic search traffic
400%
More qualified leads, year on year
90%
Revenue growth in under two years
106yr
Best sales result in company history
More proof, not promises
See the full SmartShelters case study.
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