The people behind your growth.
Senior strategists steering, growth engineers and content specialists doing the work, a team that pairs decades of digital experience with data science and AI agents to grow your business.

Mal Jack
Thrives in growth environments and positive culture. Devoted to helping people achieve their profit goals and aspirations, a trusted evaluator of ideas who loves helping businesses recapture their passion.

Sam Murray
Nearly 14 years in digital marketing and SEO, with revenue-driving strategies for the likes of Apple, Samsung and Qantas. Has led SEO teams across the UK and APAC and contributed to eConsultancy and State of Digital.

Keitha Smith
An HR background focused on designing systems that clarify complexity. A Master Trainer in Extended DISC and qualified Associate Neuroplastician, applying neuroscience and behavioural psychology to organisational change.

Jack Papworth
Extensive digital marketing experience leading projects for diverse businesses and government organisations. Detail-oriented, and skilled at translating technical detail into a better customer experience.

Alfonso Mannella
An SEO specialist with over 15 years across Europe and Australasia, agency, freelance and client-side. Has managed multilingual and local SEO campaigns for brands like 3M, Fisher & Paykel Healthcare and Kiwibank.

Janine Olis
Active in digital since 2015 across multiple marketing and advertising channels. Specialises in digital strategy and SEO, with a strong track record driving digital growth for clients across many industries.

Lloyd Buraga
Engineering business growth since 2012 through a stronger digital presence and quality conversions. Specialises in finding website gaps and competitive search opportunities, with a commitment to continuous learning.

Nichee Orocio
A digital marketer since 2016, starting as an organic and SEO strategist for founders. Completed Brand Management at London Business School and believes data and science are crucial for sustainable organic growth.

Michael Catford
Writing compelling copy since 2015 across nearly every industry. Skilled at making complex topics easily digestible, motivating people to think, feel and do.

Cara Woodward
A strong finance and banking foundation built on accuracy and transparency. Experienced in financial forecasting and supporting teams through complex processes.
Work with a team that's invested in your growth.
Book a free DigitalArchitect® growth assessment and meet the people who'll be steering your programme.
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