Artificial intelligence is here – and while it doesn’t look like the humanoid machines of I, Robot or the glowing red eye of Hal in 2001: A Space Odyssey, it has been subtly permeating the business landscape for years, to the point that it’s now odd if a large organisation doesn’t use AI-powered tools.
And there’s one area in which AI has already proven particularly effective: the top of the sales funnel. AI can make sales prospecting, lead generation and lead qualification tasks far more efficient and effective.
In this guide, we’ll put the microscope on how best to use AI to drive sales, look at how this technology might elevate your prospecting efforts, fill and streamline your sales pipelines and drive business growth in what is – thanks partly to AI – an increasingly competitive marketplace.
Join us as we look at how to find new customers with AI.